There’s a moment that every cannabis lover can recognize that distinct, sharp scent that comes out as you crack open a container of flowers or open the seal on a new cart. There’s more to it than just smell. It’s memory, mood and expectations all in one. Terpenes are the catalyst for this, and not any terpenes at all but those that come from the cannabis itself. These compounds, often referred to as cannabis-derived Terpenes, are quickly becoming a hidden ingredient in products that aim to enhance the taste, authenticity and quality.
Image credit: massterpenes.com
For years, manufacturers of cannabis products have relied heavily on botanical terpenes in order to reproduce the essence of strains. On paper, the idea seemed to make sense. In order to mimic familiar strains it was cost-effective to extract the limonene (from oranges) or pinene (from pine trees). But, in reality, they was not always as promising. These terpene-based blends, though initially appealing, frequently lacked the depth, soul, and staying power of their cannabis-derived counterparts. The terpene blends went through degrading very quickly, and they ended up smelling more air freshener-like than actual fresh flower.
These are the terpenes that come from cannabis and become involved. Extracted directly from the cannabis plant, they carry not just the main compounds that create the distinctive scent of a plant and nuances, but also the subtle and positive notes that the botanical sources cannot replicate. It’s not simply about taste; it’s about capturing a cultivar’s spirit.
An innovative development in the field is the use live resin Terpenes. The terpenes are not sourced from dried or cured cannabis, but from plants that are frozen when they have been harvested. This quick-freeze method locks in volatile compounds which might otherwise disappear. The end result is a terpene-like profile that feels more alive richer, more intense, and far more reminiscent of what the original strain wanted to achieve.
The sensory benefits are obvious, but the impact of cannabis-derived terpenes goes beyond flavor. Terpenes are responsible for creating what’s known as the entourage, which is a complex interaction of cannabinoids with terpenes. They can have a profound impact on the overall product experience. For example a formulation containing authentic OG Kush terpenes not only tastes better, but it can also provide a balanced or familiar experience due to the supporting compound preserved in the extracted.
As the awareness of consumers grows as does the demand for greater transparency. People aren’t looking at high-THC levels nowadays. Consumers are now consuming ingredients on labels, researching their products and looking for Terpenes derived from cannabis that have clear sourcing details. Brands that meet this standard offering uncut, unblended, strain-specific terpene profiles are being recognized with loyalty from customers and industry credibility.
This is of particular importance in a marketplace awash with options. With a myriad of products competing for attention, the lead is increasingly going to those who value authenticity. While artificial flavors and herbal blends may catch the attention of someone in their first try however, it’s the cannabis-derived compounds that keep them coming back.
Mass Terpenes has become a leading company in this area with hemp-derived as well as live resin products that are suited to various budgets. Their CDT Series is now the most popular product among vape makers and extractors alike.
The end result isn’t just about aroma. It’s more about connecting. Terpenes influence your experience in a variety of ways, more than the majority of people are aware. Pure cannabis terpenes can provide clarity and depth, as well as an authentic relationship with the plant. The most potent among all ingredients is the Terpenes.